Meet Lookie Loo Loo
Hi, I’m Erica, owner of Lookie Loo Loo. LLL is a little bit quirky, a dash of eccentric, a whole lot of fun, a bunch of funky, and all sorts of fabulous. I started this venture once I had my second son. Having two littles 14 months apart has really rocked my world and my focus. Our lives revolve around them. I found the transition from career-Erica to SAHM was really difficult for me. I felt like I lost a lot of my identity, and everything I had worked so hard for in the career world as a marketing director for 10 years. I knew there had to be some puzzle pieces there that would fit together and meld all of these experiences I had and shift my focus to something bigger. It was from there that LLL was born.
I initially knew I wanted to start a handmade shop, but wasn’t sure what that should entail. LLL has had a few looks since the beginning, but once I taught myself to sew, it all kind of fell into place. Being a mama of boys, its so difficult to find anything fun, stylish and hip for their gender. I go into stores and stare longingly at the girls’ section, which is easily three times the size of the boys’. I started creating the wardrobe I wanted to see on my own kids. We’ve just sort of grown from there. We’ve been open since February of 2014, and it has been a wild and crazy ride. I cannot wait to see what is in store for us this next year.
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