newly obsessed: FabFitFun!


From The Desk Of | Kate | Junior Stylist + Editors’ Assistant {see more post by moi here} Clearly we love trying new things…it’s our job. So when we discovered FabFitFun years ago we remained loyal readers. Recently we were informed that FabFitFun “Life well lived” now offers a box including full size beauty, fashion & wellness premium products! These lovely surprises […]

Zaaina Skincare’s Fave #DIY ..


As you know we newly discovered one of our MidWest loves, Zaaina SkinCare. And we have quickly become huge fans – their anti aging face mask actually becomes so tight I felt like I’m getting a facelift without the chemicals, cuts, and thousands of dollars. The owner, CEO, and wonderful beauty expert behind the curtains […]

cupcakeMAG Loves: Strands + Giveaw..


Megan and Ellery of STRANDS are the powerhouse gals behind the beautiful accessories you can find in their online store. We are excited to share their story today and showcase some of their amazing baubles – make sure you check them out! Behind the scenes of Strands, an online jewelry shop, are two stay-at-home moms, […]

MidWest Finds!


From The Desk Of | Kate | Junior Stylist + Editors’ Assistant {see more post by moi here} I’ve been trying & trying to shop small as well as American made + luckily it hasn’t been as hard as I imagined. I have come across 2 very unique shops – both Arizona based that have become my new obsessions! […]

Spring Issue

2014 Spring Cover cupcakeMAG.png

If you haven’t checked out our Spring issue — you’re missing out!! The amazing Tori Spelling graced our cover!! Isn’t she amazing?? It was such a fun issue to put together and we couldn’t wait to share it with all of you!  Inside the issue, which you can view online – we shared so many fun things. Besides our […]